Helping Our Clients Grow Their Businesses - It's What We Do
Rebranding: ElderMove Alliance
When ElderMove Alliance told us they were ready to do a brand refresh and update their website, we were over the moon. Founder Mindy Garner is a trusted Realtor on the Eastside and has long supported seniors in transition with the partners in ElderMove Alliance. Because the Alliance had been using the same branding and Windows-based website for roughly two decades, they had a big opportunity to update the look, feel, and content throughout their collateral. We managed the projects, guided the branding conversation, and produced the updated content:
- Updated logo and branding colors, designed by Greg Pearson
- Brand new, easily readable, mobile-friendly website by Mary Jo Staebler
- Fresh content on the new website by BJG Consulting
- Deployed new trifold brochure designed by Greg Pearson, with content by BJG Consulting
- Established an ElderMove Alliance Facebook page
- Established the ElderMove Alliance Google My Business profile
- Set up Eventbrite for ElderMove Alliance free seminars - integrated into Facebook and the website
- Created a short video about ElderMove Alliance for Facebook and Google My Business
ElderMove Alliance now has better insight into their website traffic, easier seminar sign-up, and better SEO traction. The easy-to-use, large font website is also mobile-friendly and includes a Contact form integrated into the Alliance's email marketing platform.
Case Study: VanderBeken Remodel
We were so excited to partner with Brainstorms Collective to create and executive comprehensive pre-event marketing for vanderBeken Remodel, who had not one, but two homes featured on the 2017 Remodeled Homes Tour. To create exposure before the October 21-22 Tour, we paired the stunning graphic work by Brainstorms Collective with our copywriting and campaign execution to achieve an outstanding total of 312 people at vanderBeken’s two showcase homes in Edmonds!
- In addition to copywriting (we shamelessly love the tagline Reimagine. Remodel. Relove.!), BJG Consulting created and executed:
- Direct Mail Campaign, with postcard design by Brainstorms Collective (below) and print + mailing services by Perfect Press
- Email Campaign, with graphics by Brainstorms Collective and content + management by BJG Consulting
- Social Media Campaign, scheduled, written, and managed by BJG Consulting
- Landing / Splash Page for the Tour, with graphics by Brainstorms Collective, content by BJG Consulting, and web services by Graticle
Want to learn more? Download the complete results report.